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Painless Ways to Improve UX for your Website
If you plan on success, you’re likely putting a lot of time and effort into potential customers to…
Mariano Rodríguez
Oct 03, 2022
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“Aha” moment for SaaS: how to use it for long-term retention
There is an old tale about the Greek mathematician Archimedes of Syracuse discovering how to measure the volume…
Mariano Rodríguez
Nov 17, 2021
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How to Improve Product Usage by Announcing New Features
Product usage is the measurement of the user experience, the way users interact with a product. How do…
Mariano Rodríguez
Oct 27, 2021
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Customer Lifecycle Marketing: How to Increase Engagement
Many businesses feed on one-time purchases, but SaaS companies are different. A successful SaaS product needs not only…
Spencer Coon
Sep 15, 2021
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How to Build a SaaS Product People Love
“I want you to want me, I need you to need me, I’d love you to love me,”…
Mariano Rodríguez
Aug 04, 2021
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How to Use Personalization to Improve SaaS User Engagement
Our economy may be attention-driven but in the SaaS industry views without sales won’t cut it. You need…
Mariano Rodríguez
Apr 28, 2021
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How to Improve SaaS User Engagement in 2021
2020 was a difficult year of both challenges and opportunities for many businesses – online or not. This…
Mariano Rodríguez
Jan 20, 2021
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What is a Changelog?
If you’re a developer, you likely have a good idea and expectation of what a changelog is. But…
Spencer Coon
Jan 13, 2021