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"Aha" moment for SaaS: how to use it for long-term retention

There is an old tale about the Greek mathematician Archimedes of Syracuse discovering...

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Mariano Rodríguez.

Nov 17, 2021

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Product Roadmap Best Practices

Product roadmaps are, well, maps 🗺️. But instead of representing a physical territory, they are a guideline for....

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Spencer Coon

Nov 10, 2021

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How to Improve Product Usage by Announcing New Features

Product usage is the measurement of the user experience, the way users interact with a product...

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Mariano Rodríguez.

Oct 27, 2021

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How to Build a SaaS Product People Love

"I want you to want me, I need you to need me, I'd love you to love me," says the 1977 Cheap Trick single...

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Mariano Rodríguez.

Aug 4, 2021

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Benefits of a Self-service Model for SaaS Growth

Whether you are starting your SaaS business or pivoting your growth strategy

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Mariano Rodríguez.

Jun 2, 2021

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Closing the Customer Feedback Loop to Improve your SaaS Product

Even if you haven't watched Disney's The Lion King (1994), I would be surprised....

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Spencer Coon

May 19, 2021

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User Experience Best Practices for SaaS

There's a myth among some SaaS companies, especially the smaller ones, that user experience...

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Mariano Xerez.

May 12, 2021

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Benefits of Product-Led Growth for your SaaS

Sales and marketing driven growth is being replaced by a new model: product-led growth. SaaS..

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Mariano Rodríguez.

Oct 7, 2020

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What is a PQL and Why it Matters for your SaaS

It might feel great to have tons of leads coming in to your SaaS product, but if they end up not converting....

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Mariano Rodríguez.

Sep 23, 2020

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How to Use NPS to Increase Growth for your SaaS

NPS is the newest metric that SaaS teams and leaders love because....

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Mariano Rodríguez.

Jun 10, 2020